As the fastest growing sport in the world, roller derby has captivated the attention of fans in Asheville and across the world. Since 2006, BRRG has provided sponsors with valuable partnerships to access captive and passionate roller derby audiences. Be a part of the action.
BRRG is a 100% volunteer managed non-profit with a mission to “actively create, promote, and sustain an environment that fosters strength, courage, vitality, and the empowerment of women in the sport of roller derby”. As a member of the Women’s Flat Track Derby Association, BRRG won 2nd place in WFTDA’s Division 2 Championships in 2013, made their first appearance at a Division 1 tournament in 2014 and is currently ranked number 53 out of the 234 WFTDA member leagues worldwide. In addition to being a part of the Asheville Chamber of Commerce and the Asheville Downtown Association, BRRG donates 10% of their proceeds from every bout to a local charity. Proceeds from Sponsorship and Advertising are used to pay for bout production costs, league travel expenses and practice space rental fees.
Roller Derby Audience Demographics
24 years old and under: 11%
25 to 34 year old: 42%
35 to 54 year old: 41%
55 and older: 6%
Nearly a third (31%) of fans have a household income of at least $75,000 per year.
99% of all fans know the businesses that support their local derby league.
Female 61% / Male 39% 63% College Graduates
Blue Ridge Rollergirls Reach
9,000+ website views per month
6,500+ Facebook Fans
2,700+ Twitter Followers
Attendance of up to 3,500 fans per bout